mission

We desire to awaken creativity, inspire and transfer hairdressing into a new dimension. We focus on dynamic development, introducing to the market products based on cutting-edge technologies and ecological solutions. We direct our actions to conscious hairdressers, and we cherish their professionalism. We offer them our knowledge and experience, and we strive to make the future a direction they will follow.

Professional development and knowledge acquisition are the cornerstones of success. We take care so the hairstylists cooperating with the brand can have the best workshop possible and could perfect their skills.

Each year the team of our instructors conducts about 500 training from the scope of coloration, cutting, and haircare, which directly influences closing the professional ties and deepening the hairdressing knowledge.

We strive to give the stylists as many educational options as possible, so we’ve created an online training platform under the name Akademia Rozwoju (Development Academy). It is a place of inspiration, combining a passion for hairdressing with a desire to share knowledge. The Academy brings together a community of stylists to improve their professional skills according to their needs at any time they want.